How to find high opportunity keywords in Contentpen?

If you’re creating content that ranks, converts, and stands out, finding the right keywords is half the battle. In Contentpen, spotting high opportunity keywords, those with good traffic potential and low competition, is a breeze if you know where to look.

Here’s a step-by-step guide to help you uncover keywords that bring results.

Step 01: Log in to your Contentpen dashboard

Once you’re logged in, go to the “Keywords” tab in the left-hand menu.

Step 02: Add keywords manually or generate with AI

You’ll be taken to a new window where you will be given two options.

You can either:

• Add keywords manually, or use AI to generate keywords.

• Click “Add keywords” to enter your own keywords manually, then click “Save”

You can add a broad topic, seed keyword, or niche.

• Or, use the AI-generated keywords button in the top right corner if you don’t have specific keywords in mind.

Also read: How to use Contentpen presets to save time and write faster?

Step 03: Filter keywords by opportunity

After entering your keywords, you’ll see five filter cards at the top of the page:

• High-opportunity
• High-volume
• Low difficulty
• Starred
• Generated

• Click on the “High-opportunity” card to filter your list.
• Contentpen will now display keywords with high potential based on your inputs.

Step 04: Analyze the keyword metrics

Each keyword will show useful data such as:

• Difficulty, Difficulty Score, Volume, Intent, CPC, and Action options. These help you choose the keywords with the best ranking potential

Also read: How to write blogs faster using AI: 6 steps to 10x your speed

Step 05: Generate articles instantly (Optional)

Once you’ve selected a keyword, click on “Generate article” to start creating content right away. No switching tabs or tools, Contentpen handles it all in one place.

Benefits of using high-opportunity keywords for your content

Here are the top benefits of using high-opportunity keywords for your content:

1. Faster rankings with less competition

High-opportunity keywords typically have lower competition, meaning fewer websites are actively targeting them. This allows your content to rank higher in search engine results more quickly, especially if your website is relatively new or doesn’t have a high domain authority. 

Instead of struggling to outrank established competitors on broad, high-difficulty keywords, you can focus on terms where you have a realistic chance of appearing on the first page.

Also read: What is AI generated content?

2. More targeted and qualified traffic

These keywords often align with specific search intent. Users searching for them usually have a clear idea of what they’re looking for, whether it’s information, a solution, or a product. 

By targeting these terms, you’re more likely to attract visitors who are genuinely interested in your content, product, or service, resulting in higher engagement and conversion rates.

3. Higher return on content investment

Creating content requires time, research, and resources. High-opportunity keywords help you get more value from that investment. 

Since these keywords are easier to rank for and still offer decent traffic potential, you can achieve meaningful SEO results without a large budget or a long wait. This is especially beneficial for small teams, startups, and solo marketers aiming for efficiency.

4. Smarter content planning and topic selection

Focusing on high-opportunity keywords allows you to build a content strategy around real search gaps in your niche. You’re not just creating random content you’re addressing actual queries that aren’t yet fully answered by competitors.

This not only improves your chances of ranking but also positions your brand as a valuable and helpful resource in your industry.

Also read: 12 best AI SEO tools in 2025

5. Data-driven decision-making

High-opportunity keywords are identified through clear SEO metrics such as search volume, keyword difficulty, cost-per-click (CPC), and user intent. 

This means you’re making informed decisions based on actual data, not just assumptions. It ensures that the topics you target have both demand and potential, reducing the risk of wasting time on content that won’t perform.

Final words

High-opportunity keywords = faster rankings, more traffic, and better results. With Contentpen’s keyword research tools, you’re not guessing; you’re building content around real data and real potential.

So before you write, let Contentpen guide you to the keywords that move the needle. 🚀

FAQs

1. What are high-opportunity keywords in Contentpen?

High-opportunity keywords are search terms with a good balance of low competition and high traffic potential. These keywords are easier to rank for and more likely to bring targeted traffic to your content.

2. Can I use Contentpen’s keyword research tool without any keyword ideas?

Yes! Contentpen offers an AI-generated keyword feature. Simply enter a broad topic or niche, and the tool will suggest relevant, high-opportunity keywords for you.

3. How accurate is the keyword data in Contentpen?

Contentpen provides keyword metrics like difficulty score, search volume, CPC, and intent, powered by reliable data sources to help you make informed decisions.

4. Can I create an article directly from a keyword in Contentpen?

Absolutely. Once you’ve selected a keyword, you can click on “Generate article” and Contentpen will instantly create a draft based on that keyword.

5. What’s the difference between high-volume and high-opportunity keywords?

High-volume keywords have a large number of searches but may also be highly competitive. High-opportunity keywords strike a better balance by offering decent volume with lower competition, making them ideal for quicker ranking.